Take-Two Interactive has reported unprecedented pre-order numbers for Grand Theft Auto VI during its Q1 2027 earnings call. The company posted $1.39 billion in quarterly bookings and maintained its full-year financial guidance at $8.2 billion.
The strong pre-order performance underscores exceptional demand for the highly anticipated title. Take-Two’s ability to sustain its year-view forecast despite a competitive market reflects confidence in GTA VI’s commercial trajectory and the publisher’s broader portfolio.
For players counting down to launch, the unprecedented pre-order scale signals substantial post-release support and resources—publishers typically invest heavily in games that demonstrate this level of early commercial momentum.