Rockstar Games’ latest Grand Theft Auto installment has already made a significant commercial impact before release. According to Rockstar analyst firm Newzoo, GTA 6 pre-orders generated an estimated $260 million globally during the first week of the pre-order campaign.
The figure underscores the franchise’s enduring appeal and player anticipation for the next major entry. Pre-order revenue of this magnitude reflects both the established fan base and widespread interest across global markets.
For players counting down to launch, these numbers signal that Rockstar has the resources and momentum to deliver on the scale and ambition expected from a flagship GTA release.